DMClosers respects your privacy and is committed to protecting personal data.
This Privacy Policy explains how DMClosers collects, uses, stores, shares, and protects personal data when you visit our website, create an account, use our platform, interact with us, or otherwise use our services.
DMClosers is operated by:
6S MEDIA GROUP LTD
Trading as DMClosers
27 Old Gloucester Street
London, WC1N 3AX
United Kingdom
Company Registration Number: 12050039
Email: support@dmclosers.com
Website: https://dmclosers.com
For the purposes of applicable data protection law, 6S MEDIA GROUP LTD may act as a data controller, data processor, or both depending on the circumstances described below.
1. Scope of This Privacy Policy
This Privacy Policy applies to personal data processed through:
the DMClosers website
the DMClosers platform
AI sales agents
customer accounts
free trials
subscriptions
support and onboarding
sales communications
connected messaging channels
integrations
forms and booking systems
communications with DMClosers
other DMClosers products and services
It should be read together with our Terms & Conditions at:
2. When DMClosers Is the Controller
DMClosers generally acts as a data controller when we determine why and how personal data is processed.
This includes personal data relating to:
visitors to our website
DMClosers customers
trial users
prospective customers
account administrators
billing contacts
people who contact our support or sales teams
people who subscribe to our communications
business contacts with whom we communicate about DMClosers
In these situations, this Privacy Policy explains how we process your personal data.
3. When DMClosers Is the Processor
Our customers may use DMClosers to communicate with their own:
leads
prospects
customers
website visitors
social media followers
messaging contacts
employees or other authorized users
When DMClosers processes this information on behalf of a business customer, the customer will generally determine the purposes and means of processing.
In those circumstances:
the DMClosers customer generally acts as the data controller
DMClosers generally acts as the data processor or service provider
Examples may include conversations processed through:
WhatsApp
Instagram DMs
Facebook Messenger
Telegram
Email
Web Chat
SMS
connected CRM systems
connected calendars
connected ecommerce systems
other authorized integrations
If you are communicating with a business that uses DMClosers and want to exercise privacy rights relating to that conversation, you should normally contact that business directly.
We will provide reasonable assistance to our business customers where required so they can respond to valid data protection requests.
Our processing of customer-controlled personal data may also be governed by separate contractual data-processing terms agreed with the customer.
4. Personal Data We May Collect
The personal data we collect depends on how you interact with DMClosers.
Account and Identity Information
This may include:
name
business name
job title
username
account ID
profile information
authentication information
Contact Information
This may include:
email address
telephone number
business address
messaging account information
social media profile information
Billing and Transaction Information
This may include:
billing information
subscription information
plan information
invoices
transaction history
payment status
applicable tax information
Payment information may be processed by third-party payment providers.
Business Information
Customers may provide information such as:
company details
website content
services
products
pricing
FAQs
policies
catalogs
menus
sales scripts
knowledge-base information
AI agent instructions
booking information
business hours
documents and other business materials
Conversation Data
DMClosers may process conversations conducted through supported messaging channels.
Depending on what participants send, this may include:
text messages
images and photos
voice notes
audio
video messages
documents
PDFs
attachments
contact information
appointment information
product enquiries
purchasing enquiries
conversation history
customer preferences
questions and responses
The exact information processed depends on how the relevant DMClosers customer has configured its AI agents and connected channels.
Integration Data
When customers connect third-party platforms or services, we may process information necessary to operate those integrations.
This may include data associated with:
messaging platforms
social media platforms
CRM systems
calendars
ecommerce platforms
payment systems
APIs
webhooks
automation systems
Support and Communications Data
If you communicate with us, we may process:
emails
support requests
chat messages
meeting information
feedback
troubleshooting information
call notes
other communications
Technical and Usage Data
When you access our website or Services, technical information may be collected automatically.
This can include:
IP address
browser type
device type
operating system
approximate location derived from IP
login activity
timestamps
page activity
referring pages
feature usage
error logs
security logs
session information
Marketing Information
Where applicable, we may process information about:
marketing preferences
communication preferences
email engagement
campaign interactions
demo requests
sales enquiries
5. How We Collect Personal Data
We may collect personal data:
Directly From You
For example, when you:
create an account
start a free trial
make a purchase
book a call
complete a form
contact support
communicate with our sales team
configure your account
upload information
connect an integration
From Our Customers
Business customers may submit or connect personal data belonging to their own leads and customers.
From Connected Platforms
Information may be received through services such as messaging platforms, social networks, calendars, CRMs, ecommerce systems, and other integrations authorized by the customer.
Automatically
Technical information may be collected when you access our website or platform.
From Third Parties or Public Business Sources
Where permitted by law, we may receive business contact information from:
service providers
business partners
referral partners
public company websites
professional directories
publicly available business profiles
We use such information only where we have a lawful basis to do so.
6. How We Use Personal Data
We may use personal data to:
Provide the Services
Including to:
create and manage accounts
operate AI agents
process conversations
provide messaging functionality
provide automated follow-up
provide appointment booking
operate integrations
provide human handoff
manage subscriptions
provide support
Configure and Personalize the Services
Including to:
configure AI agent behavior
use customer-provided knowledge
personalize account settings
configure integrations
support customer workflows
Process Payments and Manage Accounts
Including to:
process subscriptions
issue invoices
maintain billing records
process upgrades or cancellations
manage payment issues
Maintain and Improve DMClosers
Including to:
troubleshoot problems
monitor system performance
understand feature usage
improve reliability
improve user experience
develop and test functionality
improve security
Where customer-controlled data is involved, our ability to use such data for these purposes remains subject to applicable contracts, instructions, and data protection requirements.
Provide Customer Support
Including to:
answer questions
diagnose technical issues
assist with setup
provide onboarding
resolve account problems
Protect DMClosers and Its Users
Including to:
prevent fraud
detect abuse
investigate security incidents
protect accounts
enforce our Terms
protect our legal rights
Communicate With You
Including to:
send service communications
provide account updates
respond to enquiries
provide product information
communicate about relevant features or services
Marketing
Where permitted by law, we may communicate with businesses and individuals regarding DMClosers products and services.
You may opt out of marketing communications at any time using the unsubscribe method provided in the communication or by contacting us.
7. Legal Bases for Processing
Where the UK GDPR, EU GDPR, or similar laws apply, we process personal data only where we have an appropriate legal basis.
Depending on the processing activity, this may include:
Performance of a Contract
We may process information when necessary to:
provide DMClosers
create and operate your account
manage subscriptions
process purchases
provide support
fulfill contractual obligations
Legitimate Interests
We may process information where necessary for legitimate business interests, provided those interests are not overridden by your rights.
These interests may include:
operating our business
improving our Services
securing our systems
preventing fraud
understanding product usage
providing customer support
communicating with business customers
developing our products
protecting our legal rights
Consent
We may rely on your consent where required, including for certain:
marketing communications
cookies
analytics technologies
optional processing activities
Where processing is based on consent, you may withdraw consent at any time.
Withdrawal does not affect processing that occurred before consent was withdrawn.
Legal Obligation
We may process personal data where required to:
comply with applicable law
maintain financial or tax records
respond to lawful government requests
comply with court orders
establish or defend legal claims
meet regulatory requirements
8. AI Processing
DMClosers uses artificial intelligence to process information and generate responses.
Depending on how a customer configures DMClosers, AI may be used to:
interpret incoming messages
respond to questions
analyze conversation context
qualify leads
recommend next steps
handle common objections
schedule appointments
identify when human assistance is appropriate
process images
process voice notes
process video
process documents
conduct follow-up conversations
AI systems can make mistakes.
Business customers are responsible for appropriately configuring, monitoring, and using their AI agents and determining when human review is necessary.
DMClosers is not intended to replace qualified professional judgment for medical, legal, financial, safety-critical, or other regulated decisions.
Unless specifically configured, lawfully permitted, and subject to appropriate safeguards, DMClosers is not intended to make solely automated decisions that produce legal or similarly significant effects on individuals.
9. AI Transparency
Applicable law may require individuals to be informed when they are interacting directly with an AI system.
DMClosers provides technology that can support AI-based conversations.
Business customers are responsible for configuring and deploying their AI agents in accordance with applicable transparency and disclosure requirements.
Where DMClosers itself interacts directly with individuals through AI, we seek to provide applicable disclosures where required.
10. Special Category and Sensitive Personal Data
Conversations processed through DMClosers may sometimes contain sensitive information because individuals choose to provide it.
Depending on the context, this could include information relating to:
health
medical treatments
racial or ethnic origin
religious beliefs
biometric information
sexual orientation
other legally protected categories
DMClosers customers are responsible for determining whether collection of such information is necessary and lawful.
Customers using DMClosers in regulated or sensitive industries must establish an appropriate legal basis and implement suitable safeguards before processing sensitive information.
Customers should avoid collecting sensitive information where it is not required for a legitimate and lawful purpose.
11. How We Share Personal Data
We may share personal data where reasonably necessary with:
Service Providers
We may engage providers that support functions such as:
cloud infrastructure
hosting
database services
AI processing
communications
customer support
payment processing
analytics
security
monitoring
email delivery
software development
business operations
These providers may process information only as permitted under applicable agreements and law.
Messaging and Social Platforms
When you connect third-party channels, information may be transmitted to or received from those platforms.
These platforms have their own privacy policies and data-processing practices.
Integrations Selected by Customers
If a customer connects DMClosers with another service, data may be transferred to that service as necessary to operate the requested integration.
Professional Advisers
We may disclose information to:
lawyers
accountants
auditors
insurers
consultants
other professional advisers
where reasonably necessary.
Authorities and Legal Requirements
We may disclose information where required or permitted by law, including to:
courts
regulators
law enforcement
tax authorities
government agencies
Business Transactions
Personal data may be disclosed in connection with:
financing
investment
merger
acquisition
restructuring
sale of assets
sale or transfer of the DMClosers business
Where appropriate, confidentiality and data-protection safeguards will apply.
12. Subprocessors
DMClosers may use third-party processors and subprocessors to operate the Services.
These providers may support areas such as:
infrastructure
AI functionality
databases
communications
integrations
monitoring
support
payments
analytics
Where DMClosers acts as a processor, the use of subprocessors will be handled in accordance with applicable contractual and legal requirements.
13. International Data Transfers
DMClosers operates internationally and may use service providers located in different countries.
As a result, personal data may be transferred outside the country in which it was originally collected.
Where data protection law requires additional safeguards for international transfers, we may rely on mechanisms including:
adequacy decisions
Standard Contractual Clauses
the UK International Data Transfer Agreement
the UK Addendum to EU Standard Contractual Clauses
another legally recognized transfer mechanism
We may also implement additional technical, contractual, or organizational safeguards where appropriate.
14. Data Retention
We retain personal data only for as long as reasonably necessary for the purposes for which it was collected, including to meet legal, contractual, accounting, security, and regulatory requirements.
Retention periods depend on factors including:
the type of information
the purpose of processing
customer instructions
account status
contractual requirements
legal obligations
dispute-resolution requirements
fraud and security considerations
Account and subscription information may be retained while an account remains active and for a reasonable period afterward where required for legitimate business or legal purposes.
Financial and transaction records may be retained for periods required by tax, accounting, and other applicable laws.
Where DMClosers acts as a processor, customer-controlled data may be retained or deleted according to:
the customer's instructions
account configuration
applicable contract
legal requirements
technical backup cycles
Information may remain temporarily in backups after deletion from active systems until those backups are overwritten or securely deleted according to normal retention cycles.
15. Data Security
We use reasonable technical and organizational measures designed to protect personal data against:
unauthorized access
unauthorized disclosure
accidental loss
alteration
destruction
misuse
Measures may include appropriate:
access controls
authentication
encryption
monitoring
infrastructure security
data access restrictions
employee and contractor controls
No system connected to the internet can be guaranteed to be completely secure.
You are responsible for keeping your own account credentials and connected systems secure.
16. Data Breaches
If we become aware of a personal data breach, we will assess the incident and take appropriate action in accordance with applicable law.
Where DMClosers acts as a processor, we will provide appropriate information to the relevant customer so that the customer can meet applicable obligations.
Where DMClosers acts as controller, we will notify affected individuals or regulators where required by law.
17. Cookies and Similar Technologies
Our website may use cookies and similar technologies.
These technologies may be used for purposes such as:
operating the website
maintaining sessions
remembering preferences
security
understanding website performance
analytics
improving user experience
measuring marketing activity
Some cookies are necessary for the website to function.
Other cookies or tracking technologies may require consent depending on applicable law and how they are used.
You can control cookies through your browser settings and, where available, through website cookie controls.
Blocking certain cookies may affect website functionality.
18. Marketing Communications
We may send marketing communications where permitted by applicable law.
You can unsubscribe from marketing emails by:
clicking the unsubscribe link in the email
contacting us at support@dmclosers.com
Even if you unsubscribe from marketing, we may continue sending non-marketing communications relating to:
your account
billing
security
service changes
support
contractual matters
19. Your Privacy Rights
Depending on where you live and the law that applies, you may have rights concerning your personal data.
These may include:
Right of Access
You may request information about personal data we hold about you and request a copy.
Right to Rectification
You may ask us to correct inaccurate or incomplete personal data.
Right to Erasure
You may request deletion of personal data where applicable legal conditions are met.
Right to Restrict Processing
You may ask us to restrict how certain personal data is processed.
Right to Data Portability
Where applicable, you may request certain personal data in a structured, commonly used, machine-readable format.
Right to Object
You may object to certain processing based on legitimate interests.
You may also object to direct marketing at any time.
Right to Withdraw Consent
Where processing relies on consent, you may withdraw that consent at any time.
Rights Relating to Automated Decision-Making
Where applicable law provides such rights, you may have protections regarding decisions based solely on automated processing that produce legal or similarly significant effects.
Right to Complain
You may have the right to lodge a complaint with an applicable data protection authority.
In the United Kingdom, this may include the Information Commissioner's Office.
If you are located in the European Economic Area, you may contact the supervisory authority in your country of residence, work, or where you believe a data protection infringement occurred.
20. Exercising Your Rights
To submit a privacy request relating to personal data for which DMClosers is the controller, contact:
We may need to verify your identity before processing a request.
We may request additional information where reasonably necessary to:
verify identity
locate relevant data
understand the request
protect against fraudulent requests
We will respond within the period required by applicable law.
Some rights are subject to legal exceptions.
21. Requests Concerning a DMClosers Customer
If your personal data was processed because you communicated with a business using DMClosers, that business may be the controller of your information.
For example, if you sent a WhatsApp or Instagram message to a company that uses DMClosers, you should generally contact that company directly regarding:
access
correction
deletion
objection
consent
other privacy rights
If the customer asks us to assist with a valid request, we will provide reasonable assistance in accordance with applicable law and our contractual obligations.
22. Third-Party Websites and Services
DMClosers may contain links to or connect with third-party websites and services.
We are not responsible for the privacy practices of those third parties.
You should review their privacy policies before providing personal data.
23. Social Media and Messaging Platforms
If you interact with DMClosers or one of our customers through a third-party messaging or social platform, that platform may independently collect and process information about you.
Examples may include:
WhatsApp
Instagram
Facebook Messenger
Telegram
email providers
SMS providers
Their processing is governed by their own privacy policies and terms.
24. Children's Privacy
DMClosers is designed primarily for businesses and professional users.
Our Services are not intended to be marketed directly to children.
We do not knowingly seek to collect personal data from children for our own commercial purposes where parental or guardian consent would be legally required.
Customers using DMClosers to communicate with minors are responsible for ensuring their use complies with all applicable age, consent, privacy, and safeguarding requirements.
If you believe a child has provided personal data to DMClosers unlawfully, contact us at support@dmclosers.com.
25. Sale or Sharing of Personal Data
DMClosers does not treat customer-controlled personal data as its own asset to sell independently of providing the Services.
Where local privacy law defines activities such as "sale," "sharing," or targeted advertising more broadly than an ordinary monetary sale, any applicable rights will be handled in accordance with the law governing the specific processing activity.
26. Do Not Track and Browser Signals
Browser-based privacy signals and opt-out mechanisms may be recognized where required by applicable law and technically supported.
Browser "Do Not Track" signals are not governed by one universal standard, so our response may depend on applicable legal and technical requirements.
27. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect:
changes to DMClosers
new features
changes to our data practices
changes to service providers
legal requirements
regulatory guidance
When we update the policy, we will change the "Last Updated" date at the top of this page.
Where required by law, we may provide additional notice of material changes.
28. Contact Us
For questions about this Privacy Policy or our processing of personal data, contact:
6S MEDIA GROUP LTD
Trading as DMClosers
27 Old Gloucester Street
London, WC1N 3AX
United Kingdom
Company Registration Number: 12050039
Email: support@dmclosers.com
Website: https://dmclosers.com
29. Data Protection Complaints
We encourage you to contact us first if you have a privacy concern so that we can try to resolve it.
If you are located in the United Kingdom, you may also have the right to complain to the UK Information Commissioner's Office.
If you are located in the European Economic Area, you may have the right to complain to your local data protection supervisory authority.
Nothing in this Privacy Policy limits any rights you have under applicable data protection law.